Sterling Communications has created a unique set of social media training seminars designed to get employees registered, trained and using the latest online tools to help meet business objectives:
- Social Media Boot Camp: Three half-day sessions dedicated to helping companies and their employees master a new world of communication, collaboration and competition.
- Social Media Mini Camp: A half-day workshop for registering, training and focusing employees on
productive feed reading, social bookmarking and blog commenting. - Social Media Brown Bags: A 90-minute lunchtime work session dedicated to a single online service or corporate initiative or online service, such as:
- Personalized workshops: Training sessions as needed
Sterling also offers consulting to prepare client publishing systems for optimum performance, including:
- Policies: Establishing corporate procedures for social media participation
- CMS: Selecting the best content management system for your company and industry
- Newsrooms: Optimizing corporate news centers for better publicity and more effective networking
- Blogging: Designing effective corporate weblogs, tumblelogs and/or microblogs with short learning curves and long life spans